Helping Babycenter build delightful tools for parents

 

Synopsis

Babycenter is a leading resource for pregnancy and parenting. I worked on a handful of tools to help moms to be manage their pregnancy with confidence and transition into motherhood.

Details

Team: Mobile

Platforms: IOS/ Android

Role: Senior Product Designer

Timeline: 2 years, multiple projects

Skils: UX/UI, User research, Journey mapping, Illustration

 

Project one

Birth preferences tool

The birth preferences tool was aimed at helping pregnant women understand their options for giving labor and delivery.

Project two

Answering the “Is it safe” question for pregnant mothers

The Is it safe tool helps moms to-be locate foods and products that are safe or not safe for pregnancy.


 

Project three

Solid foods tracker tool

New parents have a lot to keep track of: food schedules, sleep schedules, diaper schedules. One of the more stressful early milestones is introducing food. The solid foods tracker helps parents track new foods and reactions to them.

Previous
Previous

Case Study: Growing Supply at Turo

Next
Next

Case Study: Pricing